Find your true audience

Long-time Comics Experience member Gamal Hennessy shares his insight on how to avoid targeting a “false market” for your comics and graphic novels. Hennessy provides invaluable marketing advice and legal tips to our members and has been a Master Seminar instructor.

Creator: Gamal Hennessy

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Hennessy says, “Just because a person likes comics doesn’t mean they like all comics. Focus on people who like your type of story. You will have a far more successful book than if you tried to get the Spider-Man and Superman readers into something they’re not into.”

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